Results

6,900+ applications.
One booking page.

An adventure travel agency has run every group trip on PayTravel since 2021. These are its real numbers, rounded down.

As of October 2026

The story

From DMs to one link.

  1. 01 · Before

    Trips lived in DMs and WhatsApp.

    People asked about a trip on Instagram, then the chat moved to WhatsApp. Deposits came in by bank transfer and were matched by hand. Every new trip meant the same chats again.

  2. 02 · What changed

    One link, one place.

    Each trip got its own page. Travelers apply there, the team picks who fits the group, and every application, approval and booking sits in one dashboard instead of a dozen chats.

  3. 03 · Results

    5 years later.

    6,900+ applications handled, 190+ departures run and 800+ different travelers. More than half of them came back for another trip.

The numbers

5 years, in numbers.

Applications handled
6,900+
Applications approved
2,600+
Spots booked on trips
2,400+
Departures run
190+
Of travelers came back for another trip
56%
Travelers per departure, on average
11
Average traveler review, from 160+ reviews
4.9/5
On PayTravel, since 2021
5 years
Travelers on trips, per year
  • 2021from Aug100+
  • 2022280+
  • 2023380+
  • 2024480+
  • 2025580+
  • 2026≈ 415 (estimate)410+

By the year each trip starts. This year counts every traveler already booked, including departures still to run; the lighter part is our estimate for the rest of the year.

Where applications come from
  • Instagram40%
  • Direct links32%
  • Google and other search25%
  • ChatGPT and AI search2%

72% apply from a phone

Applications tracked since June 2026, rounded.

Included

What we track for every agency.

The same numbers, for your trips. No spreadsheets, no guessing which post worked.

  • Traffic

    Visits to every trip page, and where they came from.

  • Applications

    Who applied, to which trip, from which channel.

  • Conversion

    How many visits become applications, and how many applications become bookings.

  • Revenue by channel

    Which channels bring the bookings that pay.

These are one agency's numbers, built over 5 years of its own work. They are not a promise for yours: every agency, audience and trip is different.

Your trips.
Your numbers.

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